Skip to content

Trademark Law

Registering Your Trademark Abroad from Pakistan: Madrid or National Filings

A trade mark registered in Pakistan protects the brand in Pakistan only. To protect it in an export market, a Pakistani business has two routes: file a national application in each country, or file one international application through IPO-Pakistan under the Madrid Protocol and name the countries it wants. Pakistan has been a Madrid member since 24 May 2021. Chapter XA of the Trade Marks Ordinance 2001 (sections 92A to 92I), inserted by the Trade Marks (Amendment) Act 2023, sets out how IPO-Pakistan handles both directions.

This guide is for Pakistani manufacturers, exporters, franchisors and online sellers who want their brand protected abroad. It covers who can file through IPO-Pakistan, the Pakistani “basic mark” every international application rests on, the official fees, the five-year dependency that catches many filers out, and when national filings are the better choice. “TMO” means the Trade Marks Ordinance 2001 as amended in 2023. Official sources were checked on 13 October 2026.

Two Ways to Protect a Pakistani Brand Abroad

  • National filings. You (through a local agent in each country) file a separate application in each country, under that country’s law, language and fees. Each filing stands on its own.
  • A Madrid international application. You file one application with IPO-Pakistan, which certifies it and sends it to the World Intellectual Property Organization (WIPO). WIPO records an international registration and notifies each country you designated, and each country then decides whether to protect the mark there. One registration is renewed and updated centrally.

The Madrid System has 117 members covering 133 countries, according to WIPO’s members page (read 13 October 2026). Some members are regional organisations: designating the European Union, for example, covers all EU member states in one designation. A country that is not a member can only be covered by a national filing.

Who Can File through IPO-Pakistan as Office of Origin

IPO-Pakistan acts as “office of origin” for an applicant who meets one of three conditions (Madrid Protocol, Article 2(1); IPO-Pakistan’s Madrid pages):

  • the applicant is a national of Pakistan;
  • the applicant is domiciled in Pakistan; or
  • the applicant has a real and effective industrial or commercial establishment in Pakistan.

The TMO explains that a real and effective establishment is any establishment where bona fide industrial or commercial activity takes place; it need not be the principal place of business (s.92B(i), Explanation). A foreign-owned company with a genuine factory or office in Pakistan can therefore qualify. The applicant must be the same person who holds the Pakistani basic application or registration (s.92D(1)).

The Basic Mark: a Pakistani Application or Registration First

Every international application filed through IPO-Pakistan rests on a Pakistani “basic mark”: an application under section 22 TMO or a registration under section 33 TMO (ss.92B(ii)–(iii), 92D(1)).

  • You need not wait for registration. A pending Pakistani application is enough to file the international application (s.92D(1)).
  • Same mark, no wider list. IPO-Pakistan says the international application must show the same mark as the basic application or registration, with the same list of goods and services. Under the Madrid rules the list cannot be wider than the basic mark’s.
  • One class per Pakistani application. Pakistan does not accept multi-class applications (rr.13–14, Trade Marks Rules 2004). If you need protection abroad in three classes, you need a Pakistani basic application or registration in each of them. Our guide to trademark classes in Pakistan explains how to choose them.
  • Priority. If the international application is filed within six months of the Pakistani application, it can claim that application’s filing date as its priority date (Paris Convention, Article 4; Madrid Protocol, Article 4(2)).

Clear the mark before you file. An objection or opposition against the Pakistani basic mark can bring down every country you designate (see the five-year dependency below). Our guide to trademark search and clearance in Pakistan sets out what to check.

Filing the International Application and IPO’s Certification

  1. Prepare Form MM2. IPO-Pakistan accepts the international application on WIPO’s Form MM2 on paper, by email or through Madrid e-Filing, according to its Madrid pages. The application must name the countries or organisations to be designated (s.92D(3)).
  2. Pay IPO’s handling fee. IPO-Pakistan charges PKR 5,000 for each international application, paid through its payment gateway (see the fee table below).
  3. IPO certifies and forwards. The Registrar certifies that the particulars match the basic application or registration, states its date and number, and forwards the application to WIPO within the prescribed period (s.92D(4)).
  4. WIPO checks formalities. If WIPO finds an irregularity, it notifies the applicant and the Trade Marks Registry, and the irregularity must be corrected (IPO-Pakistan’s office-of-origin page).
  5. The international registration date. The registration takes the date on which IPO-Pakistan received the application, provided WIPO receives it within two months; otherwise it takes the date WIPO receives it (Madrid Protocol, Article 3(4)). A complete, accurate filing protects that date.
  6. Each country decides. WIPO registers the mark and notifies the designated offices. Each office examines the mark under its own law and may refuse protection within 12 months, or 18 months where it has declared the longer period (Article 5(2)).

Countries can be added later by a subsequent designation, without a new application (s.92D(2); Article 3ter(2)).

Fees: WIPO Basic, Supplementary, Complementary and Individual Fees

WIPO’s fees are in Swiss francs (CHF). They are payable in addition to IPO-Pakistan’s handling fee and the official fees for the Pakistani basic application.

Fee Amount When it applies
IPO-Pakistan handling fee PKR 5,000 Each international application filed through IPO-Pakistan
WIPO basic fee CHF 653 (CHF 903 if the mark is in colour) Each international application (items 2.1.1–2.1.2)
Supplementary fee CHF 100 per class Each class beyond three (item 2.2)
Complementary fee CHF 100 per designation Each designated member that does not charge an individual fee (item 2.3)
Individual fee Set by each member Members that charge their own fee in place of the complementary fee (item 2.4)
Subsequent designation CHF 300, plus each added country’s fee Adding countries later (item 5.1)
Renewal CHF 653, plus each renewed country’s fee Every ten years (item 6.1)
Total transfer CHF 177 Recording a new owner (item 7.1)

Sources: WIPO Schedule of Fees (as in force from 1 February 2023) and IPO-Pakistan’s filing requirements, both checked 13 October 2026.

The Pakistani basic application’s official fees are set out in our guide to trademark registration cost and timeline in Pakistan. WIPO’s online fee calculator gives the total for a chosen list of countries and classes. If a designated office refuses the mark, answering the refusal usually means instructing a local representative in that country, at that representative’s fees.

The Five-Year Dependency on the Pakistani Mark

For five years from the international registration date, the international registration depends on the Pakistani basic mark. If, within those five years, the basic application or registration is withdrawn, cancelled, expires or is finally refused for some or all goods or services, protection under the international registration ceases to the same extent in every designated country (s.92D(5); Article 6(3)).

  • Late decisions still count. If an appeal, a withdrawal request or an opposition against the basic mark began before the five years ended, a final decision that comes later is treated as made within the five years (s.92D(5), proviso).
  • IPO reports it to WIPO. During the five years the Registrar must send WIPO the information, and notify the cancellation to be made (s.92D(6)–(7); IPO-Pakistan’s office-of-origin page).
  • “Central attack”. A competitor who defeats the Pakistani basic mark by opposition or cancellation removes the brand’s protection in every designated country at once.
  • Transformation. If the international registration is cancelled this way, the holder can, within three months of the cancellation, file national applications in the countries that were designated. Each one is treated as filed on the international registration date and keeps any priority (Article 9quinquies).

After five years the international registration becomes independent of the Pakistani mark. Keep the basic mark in use and renewed in Pakistan in any case: our article on non-use revocation of trade marks in Pakistan explains the risk of non-use.

US, UK and EU: IP Counsel and Coordinating Firm

For a Pakistani brand going to the United States, the United Kingdom or the European Union, Raza & Associates acts on the Pakistani side, and counsel qualified in that market acts before its trade mark office. Each guide explains who may represent you there and when that counsel must be appointed:

Refusals Abroad and Local Counsel

A designated office that objects sends a provisional refusal through WIPO, which forwards it to the holder (Common Regulations, Rule 17). The refusal states the grounds and the time to respond. The response is made under that country’s law, and many offices require a local representative to file it. IPO-Pakistan has no role in a refusal issued abroad.

Where there is no refusal, or a refusal is withdrawn, the office may send a statement of grant of protection (Rule 18ter). Diarise each designated office’s refusal period, and appoint counsel in the country concerned as soon as a refusal arrives, because response periods vary from country to country.

When National Filings Are the Better Route

  • The country is not a Madrid member. A national filing is then the only route.
  • The Pakistani basic mark is vulnerable. If an objection or opposition in Pakistan is likely, the five-year dependency puts every designation at risk.
  • You need a different mark or a wider list abroad. The international application must match the basic mark and cannot cover more goods or services. A version in another script, or a wider specification, needs its own filing.
  • Only one or two countries matter. The savings of one central filing are smaller, and a national filing can be tailored from the start.
  • You may sell the brand to a buyer outside the Madrid System. An international registration can only be recorded in the name of a person entitled to file international applications (Article 9).

Many brand owners combine the two: Madrid for most countries, national filings where the system does not reach or a local form of the mark is needed.

Time Limits at a Glance

Event Time limit Source
Claiming priority from the Pakistani application File the international application within 6 months of the Pakistani filing date Paris Convention Art. 4; Madrid Protocol Art. 4(2)
Keeping IPO-Pakistan’s receipt date as the international registration date WIPO must receive the application within 2 months Madrid Protocol Art. 3(4)
Refusal by a designated office 12 months, or 18 months where the member has declared the longer period Madrid Protocol Art. 5(2)
Dependency on the Pakistani basic mark 5 years from the international registration date TMO s.92D(5); Madrid Protocol Art. 6(3)
Transformation after cancellation National applications within 3 months of the cancellation Madrid Protocol Art. 9quinquies
Renewal of the international registration Every 10 years, with a 6-month grace period on payment of a surcharge TMO s.92G(1)–(2); Madrid Protocol Arts. 6(1), 7(4)

Sources: Trade Marks (Amendment) Act 2023 and the Madrid Protocol, checked 13 October 2026.

Renewals and Recording Changes Centrally

  • Renewal: an international registration lasts ten years and is renewed with WIPO for further ten-year periods, for all designated countries in one step (s.92G(1); Articles 6(1) and 7). A six-month grace period applies, with a surcharge (s.92G(2); Article 7(4)).
  • The Pakistani basic mark is renewed separately with IPO-Pakistan. During the five-year dependency it must not lapse; see our guide to trademark renewal and recordal in Pakistan.
  • Changes: a change of the holder’s name or address, or a change of ownership, is recorded once with WIPO for all designated countries (fee in the table above).

Common Mistakes

  • Filing the international application before clearing the mark in Pakistan, then losing the basic mark to an objection or opposition.
  • Letting the Pakistani application lapse (for example, by missing a reply to an objection) within the five years.
  • Listing more goods or services in Form MM2 than the basic mark covers.
  • Forgetting that each Pakistani application covers one class, so a multi-class international application needs several basic marks.
  • Treating the WIPO certificate as protection everywhere before each designated office’s refusal period has run.
  • Missing a foreign refusal deadline because no local counsel was lined up.
  • Designating a country that is not a Madrid member.

How Raza & Associates Can Help

Raza & Associates is an intellectual property and corporate law firm based in Lahore and established in 2005. It is listed in Tier 3 of The Legal 500 ranking for Pakistan intellectual property. Our trademark practice handles trade mark registration and search work in Pakistan and internationally.

Under the TMO, any act other than making an affidavit may be done by a duly authorised agent registered with the Trade Marks Registry (s.127(1)); an agent is appointed on Form TM-48 and must be a legal practitioner or a registered trade mark agent (r.10, Trade Marks Rules 2004). Hashim Raza of the firm is a Registered Trade Mark Agent, IPO-Pakistan (Trade Marks Registry), Reg. No. TM-215/20, on the register since 25 January 2019.

For a Pakistani brand going abroad, we can:

  • search the mark in Pakistan before the basic application is filed;
  • file and prosecute the Pakistani basic application or applications;
  • prepare Form MM2 and file it through IPO-Pakistan;
  • track the five-year dependency, renewals and changes recorded with WIPO; and
  • work with counsel in designated countries where a refusal has to be answered.

If your brand contains a place name, also read our guide to geographical indication registration in Pakistan.

This guide is general information, not legal advice. Laws and official fees change, so check the current position before you act.

Official Sources

Frequently asked questions

Can I register my trademark internationally from Pakistan?

Yes. Pakistan has been a member of the Madrid Protocol since 24 May 2021, so a Pakistani applicant can file one international application through IPO-Pakistan, based on a Pakistani trade mark application or registration, and designate other Madrid members (Trade Marks Ordinance 2001, s.92D). Countries outside the Madrid System need national filings.

Do I need a registered Pakistani trademark before filing a Madrid application?

No. A pending Pakistani application is enough (s.92D(1), Trade Marks Ordinance 2001). But for five years the international registration depends on that application: if it is refused, withdrawn or cancelled, protection abroad falls away to the same extent (s.92D(5)).

How much does an international trademark application from Pakistan cost?

WIPO charges a basic fee of CHF 653 (CHF 903 for a colour mark), CHF 100 for each class beyond three, and a complementary fee of CHF 100 or an individual fee for each designated country (Schedule of Fees, in force from 1 February 2023). IPO-Pakistan adds a PKR 5,000 handling fee, and the Pakistani basic application has its own official fees. WIPO's fee calculator gives the total.

How long does international trademark registration take?

The international registration takes the date IPO-Pakistan received the application if WIPO receives it within two months (Madrid Protocol, Article 3(4)). Each designated country then has 12 months, or 18 months if it has declared the longer period, to refuse protection (Article 5(2)).

What happens if my Pakistani trademark is refused or cancelled?

If this happens within five years of the international registration date, protection under the international registration ends to the same extent in every designated country (s.92D(5); Article 6(3)). The holder can then, within three months, file national applications in those countries that keep the international registration date (Article 9quinquies).

Which countries can I cover through the Madrid System?

Any Madrid member. WIPO's members page (read 13 October 2026) lists 117 members covering 133 countries, including regional members such as the European Union. Check the current list before filing; a country that is not a member needs a national application.

Can I add more countries later?

Yes, by a subsequent designation recorded against the existing international registration, without a new application (s.92D(2), Trade Marks Ordinance 2001). WIPO's basic fee for a subsequent designation is CHF 300, plus the fee for each country added.

Who can file an international application through IPO-Pakistan?

A national of Pakistan, a person domiciled in Pakistan, or a person with a real and effective industrial or commercial establishment in Pakistan, which need not be the principal place of business (Madrid Protocol, Article 2(1); s.92B(i), Trade Marks Ordinance 2001). The applicant must also hold the Pakistani basic application or registration.

Your contacts

Your team for this guide

Asma Raza

Senior Partner & Advocate High Court

Senior Partner and Advocate High Court, advising on intellectual property, corporate and family law.

Hashim Raza

Partner

Partner and Registered Trade Mark Agent (IPO-Pakistan, TM-215/20), with over 30 years of experience in IP law and SME development.

Hamza Aslam

Senior Associate

Senior Associate skilled in international commercial law, cyber security, and M&A, with extensive experience in corporate matters and regulatory compliance.

Practice area

This guide is part of our Trademark Law practice

Trademark Law

We help protect your brand identity through trademark registration, enforcement and litigation in Pakistan.

Discuss your Pakistan legal matter

Share the relevant right, deadline and documents so our team can confirm the appropriate next step.

Chat on WhatsApp